Life Stack

This is a list of the apps and tools I am using to run my life as a publicly traded person. (See also the life stack of my friends Aaron Parecki and Lillian Karabaic.)

Last updated May 13, 2019


Gumroad – A ecommerce platform for selling digital goods.

Hotjar – Tracks user behavior and generates heatmaps based on visitor activity. It’s interesting but I haven’t made any changes based on the information yet.

Highcharts – A tool for making interactive charts.

Intercom – This is a Customer Messaging Platform I started using in 2019 but has already been less effective than in engagement. Drip is a more passive interaction (email) than Intercom (chat) so the social barrier is lower. – Custom designed decision-making engine based on the idea of a stock market. Originally developed by Greg Borenstein with subsequent versions and updates developed by Aaron Parecki.

WordPress – In 2019 I returned to WordPress as the CMS to store public facing documents. – A new decision making engine software platform with new features based on learnings from the limitations of Currently experimenting with smaller votes here.

Shareholder Community

Slack – Used as the hub of live shareholder activity. Anyone can join.

Campaign Monitor – Mailing list software for official updates. All shareholders and those interested in the project should be on the list.

Software – On both my laptop and phone I used Apple’s Mail app. I’ve tried pretty much every email client out there but I keep coming back to Mail.

Todoist – I’ve also tried every to do app and currently am using Todoist. I like it, I pay for the extra features of the pro account, but I am sure I’ll try something else in a few weeks.

Sorted – I love Sorted. It’s a very weird idea that combines calendar events and to do items together. Because I share a lot of calendars it’s hard to know what is happening in a day, so I use Sorted as my “current day” look at what is going on. – I track a bunch of stuff in Exist and I’m still getting into the habit of using it ‘correctly’. Using it correctly means pulling interesting data out of it. I should be tweaking what I’m tracking to be more useful…

Bear – My default notetaking app.

Evernote – I have when I save a website and then later it’s gone, so I save a lot of sites in Evernote along with emails and I tag the shit out of them. Evernote is a mess, a monster, and I would not recommend it, but I use it every day…

Stoop – I love email lists and Stoop manages email newsletter outside your mailbox, which is amazing. Thank you Stoop.

Fitbod – I’ve used so many fitness apps but this is the best one. It tells me what to do, and how to do it, plus is tracks what I do. That’s exactly what I need.


MacBook Pro – I have a 2016 15-inch MacBook Pro and while I have no use at all for the little touchbar I really love it. I carry this beast with me everywhere in a Minaal Daily Bag, which is the best backpack I’ve ever had.

iPhone 8 Plus – I’m on my phone SO MUCH I thought I should get the bigger screen. I regret it now, I should have bought the iPhone X.


Recent Games:

  • Spinnortality – A cyberpunk capitalist simulation
  • Strategery – Simple iOS game, also Macworld’s 2009 App Gems Award winner for Best Strategy Game

Movies and Television in 2019:

Recent Books

All These Worlds
Power Moves: Lessons from Davos
Beastie Boys Book
On the Road
Why We Sleep: Unlocking the Power of Sleep and Dreams
Zero G
The Dispatcher
The Emissary
Tubes: A Journey to the Center of the Internet
Diary of a Very Bad Year: Confessions of an Anonymous Hedge Fund Manager
Long Way Down
The Content Trap
Lock In
Have a Nice Day
The Practical Pocket Guide to Account Planning
Chief Marketing Officers at Work
It Will Be Exhilarating: Indie Capitalism and Design Entrepreneurship in the 21st Century
Ten Arguments For Deleting Your Social Media Accounts Right Now
New York 2140
Andrew W.K.'s I Get Wet

Mike Merrill’s favorite books »